Pew Internet, Susannah Fox: Online Health Search 2006 (pdf)
  • Eight in ten internet users go online for health information.
  • Ten million American adults look online for health information on a typical day.
  • The typical search for health information online starts at a search engine, includes multiple sites, and is undertaken on behalf of someone other than the person doing the search.
  • Most health seekers are pleased about what they find online, but some are frustrated or confused.
  • Three-quarters of health seekers do not consistently check the source and date of the health information they find online.
  • Successful health information searches may bolster health seekers’ confidence.

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