Wonderful Wizardry of ‘Woz’ - 10 Zen Monkeys (a webzine): "GS: Talk about coaxing; it took me probably eight months to get Steve Wozniak to tell me how the word “apple” came up. He was resistant to talking about it. And finally, the story came out. He had picked Steve Jobs up from the airport. And Steve Jobs had been living in a commune up in Oregon that was an apple orchard. So that was just the name that popped into his head, coming out of the commune — apple. And they both loved it. And think about how fresh that name was in 1975. They had the immediate concern — what about Apple records?
RU: … which only recently became a problem.
GS: Steve Jobs said “No, that’s music. This is computers. How could that possibly be a problem?”"

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