'How did Abbott Laboratories' Humira become an $8 billion a year drug, capable of anchoring an entirely new drug company as Abbott splits into two?
How did it become a blockbuster even though such drugs (which include Remicade, Enbrel and Cimzia and are called TNF blockers) are linked to TB, rare cancers and lethal infections like histoplasmosis?
How did it become a blockbuster even though Humira is only approved for the rare conditions of rheumatoid arthritis, juvenile idiopathic arthritis, ankylosing spondylitis adults, Crohn's disease, psoriatic arthritis and chronic plaque psoriasis?
The same way all expensive, dangerous drugs become blockbusters: an easy touch FDA, bought doctors and doctor groups, PR firms to establish diseases as "public health threats" and massive direct-to-consumer advertising!'
Read more...
Related Post:
Widget by [ Iptek-4u ]
